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Predicting the future from the social media swamp
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About 20 years ago my techno-utopian friends in California began to have a strange glint in their eye. It’s the sort of glint people acquire after joining a religious cult, and they were obsessed with a new idea. What they believed was that with so many people now communicating via the internet, what they called…
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The Cult of the Business Guru, and the pop psychology anecdotalists that business doesn’t need
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“Some people can only think in anecdotes, it appears, and are deft at using them as a social currency. In recent years, it is this group that has been in the ascendancy in many organisations.” How Malcolm Gladwell created the template for modern business fads. Read more at The Daily Telegraph. … Read More
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Steve Jobs would have sacked everyone involved in Apple’s awful iPad advert
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With just two bad jokes at the Royal Albert Hall in 1991, Gerald Ratner destroyed his company’s reputation. Last week Apple had a go, but on a much bigger budget. In a TV advertisement by the company, a wide variety of musical instruments, creative tools and materials and games are all annihilated by a giant black…
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ID cards are a civil servant’s dream – and the public’s worst nightmare
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The beaches of Dover are awash with abandoned plastic left by the dinghy migrants, but Stephen Kinnock has proposed adding some more – the Shadow Minister for Immigration has floated the idea of introducing ID cards. Surely, Kinnock mused, we could introduce a basic national card, while protecting civil liberties? He was quickly slapped down by…
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Self-driving cars are going nowhere
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In this column at the Daily Telegraph, I explain why so little progress has been made in autonomous driving, and ask – why did we ever think this was a good idea? There’s no evidence that consumers ever wanted them. Demand for Autonomous Vehicles has come from people who talk about technology for a living,…
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Like kicking dead whales down a beach: understanding the Great Hydrogen Delusion
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Engineers will rarely tell you something is impossible, even when your proposal is a very bad idea. Computer scientists at Stanford and MIT in the 1970s came up with a wonderful expression for this, an assignment that was technically feasible, but highly undesirable. They called it “kicking a dead whale down a beach”. The folklore…