Tag: DAB
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Radio amnesty fails to lift DAB
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Andrew Orlowski
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The radio audience ratings service RAJAR has published the first full quarter of figures since the launch of a DAB trade-in scheme called ‘Radio Amnesty’, fronted by ubiquitous luvvie Stephen Fry. The aim was to induce households to exchange their FM radios for a DAB radio. The result? DAB’s share of digital listening has fallen…
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Stephen Fry’s truly terrible mistake
by
Andrew Orlowski
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It’s little wonder that Stephen Fry holds such a place in the nation’s affections. He’s earned it through a string of unforgettable performances. There’s his voiceover for Direct Line’s pet insurance, his voiceover for the 2008 Argos catalogue, not to mention voiceovers for Anchor Butter, Tesco, Dairylea, Kenco, Coca Cola, Trebor Mints and UK Online…
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BBC pulling back from the DAByss?
by
Andrew Orlowski
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Simply because Tim Davie, the BBC’s new radio chief, has a background in advertising and marketing, that isn’t a reason to assume everything he says is a lie. It’s more charitable to say he’s well practiced in the dark acts of spinning, having learnt the trade at Pepsi and Proctor and Gamble. And so you…
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OFCOM mulls legislation to save DAB
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Andrew Orlowski
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Parliament may need to step in with new legislation, to save the digital radio fail whale OFCOM admitted today. OFCOM’s Peter Davies made the comments in front of a critical audience at the Radio Academy’s Radio At The Edge conference today. Davies was put on the spot by moderator James Ashton. After years of trying…
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DAB: A very British failure
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Andrew Orlowski
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Emergency talks to save digital radio are taking place in Manchester today, the FT reports. Unloved, unviable, and often unlistenable, DAB is a technology the public clearly doesn’t want; so it comes as no surprise to learn that coercion will be used to persuading the public to get on board. With DAB, we’re expected to…